Focus Areas
My expertise
I specialize in three core areas, leveraging my experience to provide strategic direction and mentor teams toward success.
Creativity
UX & Design Leadership
I build and lead high-performing design teams, defining strategic product visions and implementing scalable design systems and processes to deliver exceptional user experiences at scale.
Execution
Software Consultancy
I guide architectural decisions and tech choices, optimizing dev workflows and mentoring engineering teams to manage the entire product lifecycle from ideation to launch and beyond.
Influence
Brand & Marketing Strategy
I craft compelling brand stories, leading teams to execute data-driven growth marketing campaigns and establishing key performance indicators to measure overall brand impact.
